Tag: writing

Why You Should Take a Journalistic Approach to Content Marketing

by Team Yakkety Yak December 11, 2018

Write engaging articles that inform and entertain your readers bu thinking like a journalist. Research relevant topics and interview experts.


Why Your Website Copy is Costing You

by Team Yakkety Yak April 19, 2016

4 Yakkety Yak Secrets to Writing Killer Website Copy That Sells Have you ever visited a business website, searched for the “services” page, and exited, leaving more confused about what the business does than when you came? Most businesses consider the completion of their website copy as a DIY project for a rainy day, or …


Content Marketing Resolutions for 2016

by Team Yakkety Yak January 05, 2016

10 Resolutions to make around your content marketing in the New Year A new year is upon us, which means the time is right to start from a clean slate or up the ante on what you successfully built in 2015. We all know that “resolutions” tend to turn into “one solid month of dedication …


Developing Content When Starting a Business

by Team Yakkety Yak June 23, 2015

The Yakkety Yak guide to developing content as a start up Congratulations on starting a business! It’s a wild ride, but fun, rewarding and an enormous challenge, but so darn worth it. Now that you have your business idea in place, you’ve reserved your domain names and charted out your growth strategy, it’s time to …


Writing Good Content

by Team Yakkety Yak October 16, 2014

Writing good content is more than putting pen and paper. A content marketing strategy is about writing good content that inspires, provokes action and promotes brand awareness. The necessary ingredients for a well-written piece of content includes everything from the headline, the body of writing, images and the call to action. So whether you’re writing blogs, e-newsletters …


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