Tag: SEO

SEO Red Flags

by Team Yakkety Yak February 28, 2018

It is easy for unscrupulous SEO “strategists” to take advantage of businesses looking for help boosting their search ranking. Here are the top red flags that indicate your SEO “gurus” may not be doing what they promised.


Search Engine Optimization 101

by Team Yakkety Yak August 30, 2016

Understanding the key elements of SEO Search engine optimization (SEO) can be a convoluted term. You may know it’s important, especially when looking to grow your business’s reach and credibility online, but you may not completely understand what it is. Investing in someone who is going to “improve our SEO” sounds like a great solution, …


If You Had to Choose: SEO or PPC?

by Team Yakkety Yak November 17, 2015

The top pros and cons of SEO and PPC As you may remember, we discussed the difference between SEO and PPC and how they fit under the SEM umbrella a few months back. Now, we want to dive into the pros and cons of each platform, especially since Search Engine Optimization (SEO) and Pay per Click …


Why you’re paying too much for SEO

by Team Yakkety Yak November 06, 2015

The one thing you need that will boost your SEO, and it’s not SEO As humans, we tend to pay a premium for things we don’t understand. We pay someone to help us invest, we pay someone to help us with our legal obligations, and now we pay someone to help us get found on …


The Recipe for Better Content Engagement

by Team Yakkety Yak February 04, 2015

Content, Social Media and SEO have to all work together for better content engagement. Content marketing, social media and SEO all work together to promote your content and provide relevant information to your audience. Successfully garnering results through search engines isn’t solely about keywords or meta descriptions anymore—it’s about producing great content and getting the …


The Difference Between SEM, SEO and PPC

by Team Yakkety Yak December 16, 2014

Many people approach SEM, SEO and PPC as one entity. Turns out, they are very different.  The beauty of an internet search is that whatever you’re looking for, whether it’s the location of a new restaurant or a vintage furniture shop in Los Angeles, the internet will provide you with answers—and likely more than one. These answers show …


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