Tag: ppc

If You Had to Choose: SEO or PPC?

by Team Yakkety Yak November 17, 2015

The top pros and cons of SEO and PPC As you may remember, we discussed the difference between SEO and PPC and how they fit under the SEM umbrella a few months back. Now, we want to dive into the pros and cons of each platform, especially since Search Engine Optimization (SEO) and Pay per Click …


Selling on Social Media

by Team Yakkety Yak November 10, 2015

5 Tips for selling your products or services on social media Selling on social media is becoming more popular, more accessible, and more appealing to businesses with an online presence. However, there are right ways to do it and wrong ways to sell through your social networks. We’re going to break down our five best …


The Difference Between SEM, SEO and PPC

by Team Yakkety Yak December 16, 2014

Many people approach SEM, SEO and PPC as one entity. Turns out, they are very different.  The beauty of an internet search is that whatever you’re looking for, whether it’s the location of a new restaurant or a vintage furniture shop in Los Angeles, the internet will provide you with answers—and likely more than one. These answers show …


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