Is Blogging Still a Thing?
by Team Yakkety Yak January 10, 2018
Blogging builds a personal relationship between your brand and it’s audience, and people are more likely to share information with a brand they trust. While the approach has changed, blogging has never been more important. Here’s how blogging can help your business in 2018.
How to Measure Content Marketing Success
by Team Yakkety Yak October 29, 2017
3 simple ways to measure content marketing success Possibly the greatest aspect of content marketing is the ability to track success, views and engagement on almost platform. Metrics tell us exactly what content is most engaging to each audience, which in turn can help us develop a more effective strategy. At the most basic level, metrics …
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Video as the Future of Content Marketing
by Team Yakkety Yak September 28, 2017
Part 1: The Value of Using Video as Content for Your Business Video is the tool taking the content marketing world by storm. It’s the most widely used type of content on social media today, converts the highest percentage of leads and often gets the most engagement. Why? Because when a video is done right, it …
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10 Content Marketing Mistakes
by Team Yakkety Yak September 13, 2017
What mistakes to avoid when getting started in content marketing Content comes in a lot of forms. All of the different avenues of producing and distributing it, leaves some pretty serious room for error. So whether you are writing content for your blog, copy for your website, or creating other forms of content like podcasts …
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The Power of White Papers
by Team Yakkety Yak August 23, 2017
3 reasons to create downloadable premium content The full-suite of digital marketing is made up of many nuances, processes, and parts. First, you have your social media accounts which draw people in, then you have your blog that brings the traffic from search engines and builds relationships with your audience while they keep coming back …
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4 Ways To Lure and Attract with Headlines
by Team Yakkety Yak August 08, 2017
How to write headlines that both search engines and readers will love Writing powerful and enticing headlines is the best way to get your content read, but it’s not easy to whip up the freshest blog post titles and article captions with a few strokes of the keyboard. So we asked ourselves, what’s in a …
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