Tag: audience

4 Reasons to Break Up with Your Marketing Strategy

by Team Yakkety Yak May 23, 2018

Let’s be real: Breaking up is the worst. But while it can be messy and devastating at first, a few months down the line you’ll get over the sunk cost and be grateful that you did it. Four signs that it’s time to break up with your marketing strategy, including lack of growth in email lists, revenue, audience engagement.


Building an Audience on Social Media

by Team Yakkety Yak November 13, 2014

How to reach consumers when building an audience on social media Building an audience on social media is about finding a clear balance between being overly promotional with your brand and connecting with your audience on an emotional level. Every status update, tweet and post needs to have value if you expect any sort of …


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