We’ll Develop Your
Not sure where to start with your marketing strategy? We’ll communicate your brand messaging to the people who need to hear it most—in a way that incites empathy and inspires action. Whether your goal is increased donations, sales, growing your audience or all of the above, Yakkety Yak can help your brand develop an overall game plan for success. We specialize in purpose-driven businesses and nonprofits.
Marketing Strategy Services
- Overall Marketing Game Plan
- Big Picture Brand Strategy
- Opportunity Analysis
- Target Audience Identification
- Brand Messaging
- Content Audit
- Determining Marketing Channels
- Nonprofit Fundraising Strategy
- Board Alignment via Stakeholder Interviews
Messaging that Tells
Your Brand Story
Through interviews with your brand’s stakeholders, thoughtful analysis of your mission and goals, and market research, we can develop your brand’s identity and implement it across your communication channels. We’ll craft brand messaging that fits your big picture. Brand messaging includes boilerplate language to make sure the way you talk about your brand stays consistent from website copy to press releases and news articles.
Grow and Nurture
Your Target Audience
Powerful strategy is specifically crafted with the target audience in mind. Through careful analysis, we’ll get to know your audience’s demographics and values to determine which marketing channels provide the greatest organic and paid opportunities for your brand. Then, we’ll develop a marketing strategy that’s focused on connecting with them deeply through messaging that’s relatable, relevant and real.
Make Your Fundraising
Goals a Reality
A multi-channel brand strategy can take your fundraising or organization goals to the next level. It begins with meeting your donors where they are—knowing their values, the problem you solve for them and engaging them in your mission. We’ll tailor your message and medium directly to donors so you can grow your audience, increase donations, scale your organization and focus on making a difference.
Let’s Work Together!
Let’s Work Together!
Our full-service marketing team expertly combines multi-channel digital marketing to ignite empathy and inspire action. Contact us to find out more.