Category: Inbound Marketing

What Should Content Marketing Look Like in 2019?

by Team Yakkety Yak January 24, 2019

3 marketing trends we want to see in 2019, and 3 trends we NEED to leave behind.


5 Elements of a Successful Promotional Email

by Team Yakkety Yak November 20, 2018

A great promotional email starts with a good idea and ends with an engaging call to action. Here’s how to craft one of your own.


Lead Nurturing: The New Age of Marketing

by Team Yakkety Yak October 09, 2018

Everything you ever wanted to know about lead nurturing: what it is, how it works and why you need to create a strategy for your brand today.


Landing Pages: As Told By The Wizard of Oz

by Team Yakkety Yak September 18, 2018

Guide your website visitors through the sales funnel like Dorothy on the yellow brick road.


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The Importance of Lead Generation

by Team Yakkety Yak July 24, 2018

Drawing customers in takes a nuanced approach called lead generation. Here are 3 easy ways to turn strangers into your brand’s biggest fans.


4 Reasons to Break Up with Your Marketing Strategy

by Team Yakkety Yak May 23, 2018

Let’s be real: Breaking up is the worst. But while it can be messy and devastating at first, a few months down the line you’ll get over the sunk cost and be grateful that you did it. Four signs that it’s time to break up with your marketing strategy, including lack of growth in email lists, revenue, audience engagement.


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