Category: Content

4 Ways To Lure and Attract with Headlines

by Team Yakkety Yak August 08, 2017

How to write headlines that both search engines and readers will love Writing powerful and enticing headlines is the best way to get your content read, but it’s not easy to whip up the freshest blog post titles and article captions with a few strokes of the keyboard. So we asked ourselves, what’s in a …


Stock Photos vs. Original Photos

by Team Yakkety Yak August 02, 2017

How to use stock photos in content marketing without completely diluting your brand message.


The Blog Schedule: How to Post Weekly

by Team Yakkety Yak July 29, 2017

Developing a blog schedule for your business that you will actually follow Blog posts have the potential to be one of the greatest content pieces your business will produce. They can tackle frequently asked questions, provide useful information for customers and are easily sharable on social media—not to mention the SEO benefits. Blogging can differentiate …


Use Live Video to Connect with Your Audience

by Team Yakkety Yak July 06, 2017

Live video is making waves as a new marketing tool for businesses to connect with their audiences right through their screens. Consumers connect with live streaming because it feeds human instinct to be curious and to want to be part of an exclusive community. Here are four ways that live video can fit into your …


Video and Content Marketing

by Team Yakkety Yak May 31, 2017

Part 2: The Components to Making Great Videos and Hiring Professionals Video is an extremely powerful medium for delivering your business’s message. “You can actually change someone’s response to the way they view your company through a well-crafted video,” says Michael Nowicki, producer, director, and editor at Cinaesthetic, a Chicago-based film production company . In …


7 Reasons to Use Lists in Content Marketing

by Team Yakkety Yak April 20, 2017

Why lists are taking the content world by storm Lists are a great way to engage an audience with useful information. Not only is the copy generally easy to compile, the list method lends itself to straightforward communication. Brands like BuzzFeed, Whole Foods and American Express are taking advantage of the list craze because the content …


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