Blog

Why SEO is Important

by Team Yakkety Yak October 27, 2014

Why SEO is important for making sure businesses are found in internet searches. Searching for goods and services on the internet is the new normal. Rarely will people review any listings beyond the first page of a Google result, which is why SEO is important. So, if you’re one of the “Best Coffee Shops in …


Social Media Platforms 101

by Team Yakkety Yak October 23, 2014

What to know about some of today’s most popular social media platforms Social media is a way for brands to directly reach their target audience. For a small business owner, taking advantage of different social media platforms can mean connecting directly with consumers, but it’s not always easy to manage all of the different verticals. …


Writing Good Content

by Team Yakkety Yak October 16, 2014

Writing good content is more than putting pen and paper. A content marketing strategy is about writing good content that inspires, provokes action and promotes brand awareness. The necessary ingredients for a well-written piece of content includes everything from the headline, the body of writing, images and the call to action. So whether you’re writing blogs, e-newsletters …


Content Strategy for Startups

by Team Yakkety Yak October 14, 2014

Content is a critical component of a successful startup strategy. Here’s how to reach some basic content milestones for your business. We know that the startup life isn’t for everyone. But if you are one of the brave souls venturing into the world of owning a small business, then there are steps you can take to position your …


Getting Started With Content Marketing

by Team Yakkety Yak October 02, 2014

How to launch a custom content campaign for your business Getting started with a content marketing campaign isn’t just as easy as opening up a word document and starting to write. That’s because great content will awaken a consumer to your brand, whether it’s through an infographic, a blog post, a newsletter or even something …


How to increase your online visibility

by Team Yakkety Yak February 05, 2014

One of the most efficient ways to attract new customers is to increase your online visibility through Google-ability. This is when your business climbs to the top of the results list during a basic Internet search. Search Engine Optimization – known as SEO – is a marketing strategy that cannot be ignored, especially in a …


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